Hell's Kitchen Poster Analysis

 

Hell’s Kitchen:

This poster would be intriguing for the target audience, which would be middle-aged people who like cooking shows. The colour scheme of red, yellow, white and black would also be interesting for the viewer because the bright colours attract the eye. The link between the colour red and ‘Hell’ would give the idea that the host of the show, ‘Gordon Ramsay’ is like the devil. This is reinforced by the look on his face, and he looks angry. In small writing, you can see it says, ‘if looks could grill’, which highlights the idea that the host of the show might not be very nice. The font of ‘Hell’s Kitchen’ and the black colouring also adds to the idea of the show being devil-like and scary imagery due to the draping letters, which has connotations to hell. The layout of this poster is important because you can see Gordon is the only on the poster, which proves that he is the host, and the idea that he is wearing a chef coat highlights that he is the main chef.